People often wonder what we get from the agency prior to estimating a project. Well, it varies. I thought it would be fun to take a look at how different layouts translate into the final visual. Here are a few. As time permits I’ll keep adding visuals. (Some of these are very old but it's cool to see the evolution.)
This was a very tight illustration done by J Walter Thompson:This is the final photo. I'm sometimes amazed at how close we are able to get it:
Sauza- This won a Bronze Lion at Cannes:
Everlast- This won several One Show Pencils:
For Hershey Resorts:
(we were given one layout knowing that there would be several different bowls)
Different executions for the campaign:
Ellen Tracy- Billboard for Times Square:
Layouts come in many forms...
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Layouts come in many forms...
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